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From VP Nike Europe and Statutory Director Renault South America to Speaker and Mentor

Manage in the Age of Opinion

With MEMO®, our practical and adaptable framework for leaders and companies.
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Before, in the information age, companies communicated about products and processes using talking points based on laws and data.

Now, in the era of opinion, stakeholders expect companies to communicate publicly and clearly about volatile, complex, and ambiguous topics.

Therefore, it is essential that companies manage their opinions effectively, as they affect sales, investments, and teams. This is why managing in the Age of Opinion is crucial.

After 30+ years of experience at companies like Nike and Renault, 4 years of dedicated research, and 2 years of positive evaluation by founding clients, we present the Management in the Era of Opinion structure:

Get the MEMO®

Map | ExecuteMeasureOptimize
Just 4 Steps To:

Decisions 65% faster

Reduce risks and errors by 75%

Greater reputation protection

Strategic communication

Stakeholder trust

Easy measurement and learning

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Discover and Use MEMO®

Brazilian Fruit Association
WTC
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Renault
VUB
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B Lab
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Unilever
PAC Public Affairs Council
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Philips
Eutopia
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Nike
ESPM
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Management is more than compliance; it's strategy in action.

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